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Welcome to our marketing and communications services. We strive to offer businesses, organizations, and individuals comprehensive and professional marketing services. Take a look at what we offer (in the left column), read a bit more about us (on the right), see some of our previous clients (bottom), and read what we have to say on a timely basis (posts including news, ideas, and opinions).

Proactive vs. Reactive Marketing

Proactive Marketing creates and takes advantage of ways to build your business on your terms and within your budget. Reactive Marketing robs you of stability, cohesion, and the benefits of all the strategic planning you've done.

All too often, businesses and organizations fall into one (or, occassionally, both) of two marketing traps.

1) They don’t have a marketing plan that is based on a solid percentage of revenue, and thus they just respond to immediate input to make a decision. (“Hey,” says the ad sales guy, “We’ve got a great new section that you just have to advertise in.”) Or…

2) They do have a plan, but it’s so rigid it leaves no room for the occasional opportunity that really is special or a benefit to their business.